Launching as part of their Italy-inspired Summer 2023 collection, Birmingham-based streetwear brand Bene Culture have just unveiled an Italian-infused football jersey, taking inspiration from the Juventus 2003/04 away shirt.
In amongst all of the new club jerseys dropping at the moment, it can be hard for a dedicated lifestyle option to stand out, but Birmingham-based streetwear brand Bene Culture have accomplished just that with the release of a clean jersey, which arrives as the latest instalment in the brand’s seasonal collection. The jersey takes a big ol’ chunk of inspiration from Italia football circa the early 2000s, with an Italian crest on the left chest ensuring that inspiration is not missed.
![bene 12-min.jpg](https://www.soccerbible.com/media/149768/bene-12-min.jpg)
![bene 6-min.jpg](https://www.soccerbible.com/media/149767/bene-6-min.jpg)
The shirt design is a massive nod to the Nike-produced Juventus 2003/04 away shirt, featuring a black and white split, with the former dominating the upper two thirds and the latter finishing the base on the lower third. A traditional white trimmed collar sits above the aforementioned Italian crest and customary Bene Culture branding, as well as a custom sponsor, recreating the look of the OG 'FastWeb' sponsor that appeared on the Juventus jersey. The Bene name also appears on the rear, above the iconic number 7.
The jersey is also complemented by several tees, featuring reworked Bene Culture brand motifs and references to Italia ’90.
![bene 9-min.jpg](https://www.soccerbible.com/media/149770/bene-9-min.jpg)
![bene 10-min.jpg](https://www.soccerbible.com/media/149771/bene-10-min.jpg)
![bene 2-min.jpg](https://www.soccerbible.com/media/149763/bene-2-min.jpg)
![bene 4-min.jpg](https://www.soccerbible.com/media/149765/bene-4-min.jpg)
![bene 5-min.jpg](https://www.soccerbible.com/media/149766/bene-5-min.jpg)
![bene 3-min.jpg](https://www.soccerbible.com/media/149764/bene-3-min.jpg)
![bene 7-min.jpg](https://www.soccerbible.com/media/149768/bene-7-min.jpg)
![bene 8-min.jpg](https://www.soccerbible.com/media/149769/bene-8-min.jpg)
The Bene Culture Summer 23 collection will be available via the brand’s official website from 28 July at 7 p.m. GMT.