In part to celebrate the upcoming Lunar New Year, and the current edition of the Asian Cup, three Asia-based football creative organisations in Nivelcrack, AC Saen Saep and Shukyu Magazine have joined forces for The Dirt-Roots Dragon Kit.
Football is massively on the rise in Asia, and in celebration of the game, its culture and diversity, NivelCrack, in collaboration with AC Saen Saep and Shukyu Magazine, have created the Dirt-Roots Dragon kit, kicking off the year of the Dragon in 2024. The kit, designed by NivelCrack, was inspired by the traditional colours of purple and yellow seen on Thai garments ranging from high-end silk of the aristocrats and basic cotton patterns of the commoners.
The shirt boasts a purple base with yellow as the accent colours on the branding, sponsor and crest design. But the most eye-eye-catching element is the all-over dragon scale graphic, presented in different tones of purple. The rear of the shirt then features a large dragon motif, with a callout to AC Saen Saep and Nivelcrack in yellow riding above and below the dragon respectively.
In conjunction with the upcoming Lunar New Year, and the current edition of the Asian Cup, the three Asia-based football creative organisations are also hosting an inaugural Dirt-Roots Football Collective event from 3- 4 February, 2024 at Ladderice, 20/2 Rama 1 Rd, Wang Mai, Pathumwan district, Bangkok, Thailand. Y’know, if you happen to be in the area…
The Dirt-Roots Dragon kit will be exclusively dropped at Ladderice, host of the the previously mentioned event.
